Fat Joe and New Era Team Up

By Friday, March 7, 2008 0 No tags Permalink 0

When Fat Joe is not fighting 50 Cent or Papoose, he finds time to work with New Era cap company to create a limited edition fitted cap in honor of the “The Elephant In The Room” album release. Here is more info on the cap and how you might be able to get one.

The New Era brand, in conjunction with Imperial Records, Terror Squad and Cornerstone Promotion, is excited to announce an exclusive cap collaboration for Fat Joe’s 8th full-length album, The Elephant In The Room.

This anticipated collaboration features a co-branded fitted cap decked out with graphics that were created between New Era and Fat Joe to honor the release of The Elephant In The Room.

A limited run of promo-only caps will be issued in mid-March to pay tribute to the March 11th album release. The custom cap will be available exclusively through in-store and online promos from New Era, Imperial Records, Terror Squad and Cornerstone Promotion.

In addition, New Era, Terror Squad and Blocksavy.com will be presenting a listening session for the release of The Elephant In The Room on March 11th from 7:00pm – 10:00pm at the NYC New Era store, located at 4th Street and Broadway, with music provided by DJ Mel Debarge.

A limited number of “The Elephant In The Room” exclusive New Era Custom Cap will be given away at the event.

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