It was bound to happen sooner or later. But now Hip-Hop has it’s own version of Guitar Hero. Genius Products have announced Scratch: The Ultimate DJ, a rhythm based music game developed by 7 Studios for the Xbox 360 and PS3; with consultation from hip-hop producer and filmmaker Quincy D. Jones III.
“With the recent success of music-driven videogames and the dominance of urban culture in the youth market, the potential for Scratch is endless,” said Quincy Jones III, CEO and chief creative officer of QD3 Entertainment and also the son of the legendary Quincy Jones. “Having spent 20 years as a music producer for artists such as Tupac, LL, and Ice Cube, it is rewarding to work with 7 Studios, Genius and Genco to ensure that there is authenticity in every detail of this game. Scratch will feature original recordings from the catalogs of many top urban artists and will allow players to re-imagine songs on the fly and add their own creativity. This feature sets it apart from other music rhythm games and makes it a dream come true for both casual music fans and serious DJs/producers.”