Global Grind ), today announced Russell Simmons will serve as its Editor in Chief. Global Grind is the premier social media platform developed by and for the Hip Hop community. Philanthropist and cultural entrepreneur Simmons, an early investor in the site, served as guest blogger on the site, alongside Reverend Run’s widely anticipated Daily Words of Wisdom, and political commentary by Dr. Benjamin Chavis. The strong response to their blogs led to the creation of the site’s new “Celebrity Blogger” section. A mix of celebrities and influencers within the Hip-Hop Community will blog on a variety of topics including music, lifestyle, culture, politics and sports. The Global Grind Celebrity Blogger initiative allows celebrities to stay in tune with their fan base through a media platform that is linked to media, artist and social networking sites, while allowing users to get fresh content from their favorite celebrities/personalities and opinion leaders.
Global Grind will expand its blogging initiative to include a diverse array of bloggers including leading and emerging artists, thought leaders, celebrities, actors, models, DJ’s, politicians and activists.
Early blogging partners include:
DJ Whoo Kid
World Famous G-Mack
LL Cool J
Militainment Crazy Raw Radio
Trey The Choklit Jok
The exclusive content will appear on custom created profile pages that are the artist/celebrity’s direct connection to Global Grind users. These profile pages will be featured alongside the currently more than 40 and growing celebrity “Global Coverage” content aggregation pages that include the most up-to-date web content about the celebrity on one page. Content on both the profile and Global Coverage pages is promoted and commented on by Global Grind’s users as well as on third party social networks. The celebrity Global Coverage pages include icons and opinion leaders ranging from President Obama to Jay-z, Paris Hilton, Steve Harvey, Kim Kardashian, Michael Moore and many others.
Navarrow Wright, CEO of Global Grind, states, “Global Grind is proud to announce Russell Simmons as its Editor in Chief, as it’s been a natural progression over the past year with his extensive involvement from the site as an early investor and popular blogger on the site. Global Grind has always been about connecting people: first connecting our audience to the content they want, then connecting leading and emerging sites to users and advertisers through our Grind Network, and now connecting bloggers big and small directly to the new American mainstream, while syndicating their content to key networks like Facebook. I look forward to working alongside Russell to develop this unique global platform in 2009.”
Russell Simmons, new Editor in Chief of Global Grind, states, “Ever since my early days in music, through my work in fashion, comedy, film, TV and philanthropy, I have worked as a facilitator of communication, and a promoter of creativity, entrepreneurship, giving, and political engagement. Global Grind is the ultimate connector for the Hip Hop community and like-minded creative entrepreneurs and activists.”
Simmons added, “Whether you¹re a celebrity, a politician, an artist, a politician, a comedian or an emerging blogger, Global Grind gives the community a powerful platform to speak to each other, the media and the world.²
Lead venture investor Jim Breyer of Accel Partners noted, “We are very excited to be part of such a fundamental long-term internet opportunity and being partners with an outstanding group of team members and contributors.” Breyer has invested in over 30 companies that have completed IPO’s or successful mergers, and is also a board member of leading companies such as Wal-Mart, Marvel Entertainment, Facebook, and Etsy.