4Sight Media’s Statement about the passing of Guru

By Tuesday, April 20, 2010 0 Permalink 0

Subject: We Honor Guru

Good Morning:

We received news this morning that The Legendary Guru has joined the
trailbrazers who inspired him. Although we are not currently
representing him, 4Sight Media was selected as the publicity firm to
handle the publicity for his last three projects: Guru 8.0 Lost &
Found, Guru’s Jazzmatazz/The Hip-Hop Messenger:  Back To The Future
and Guru’s Jazzmatazz/The Timebomb:  Back To The Future Mixtape.

While 7Grand and Solar are handling their publicity internally with
several messages that have been released including Guru’s last
statement, we wanted to offer our own deepest sympathy to the fans of
Guru who support the Jazzmatazz legacy around the world.  We honor
Guru for leaving us with music that reaches into higher places, for
coloring outside the lines of hip-hop, and recognizing the musical
masters who inspired him. Through Guru’s eyes, there was no division
between hip-hop & jazz, hip-hop and neo-soul, hip-hop and history.

Guru’s Jazzmatazz endeavors with Premier enabled him to collaborate
with a who’s who list of legendary musical icons including Roy Ayers,
Donald Byrd, Chaka Khan, Isaac Hayes, Herbie Hancock, Branford
Marsalis and popular cross-over favorites including Macy Gray, The
Roots, Erykah Badu and Angie Stone. In recent years through a new
partnership with Solar, he collaborated with reggae artist Damian
Marley, Aceyalone and Zion I from the West Coast, Blue Scholars from
Seattle, Mr. Lif from Boston, Yungun from London, Lord Tariq from the
Bronx, Nature from Queensbridge, C. Knowledge from Digable Planets,
Tony Touch, and up-and-comers from Guru’s label, 7 Grand Records, K.
Born & Highpower, and Young Pablo.

When asked how he has been able stay such a viable force in the music
industry Guru stated matter of factly, “be honest with yourself, be
original, be open to criticism and don’t be afraid to reinvent and
recreate yourself.” We pray that his vision is upheld and the legacy
of music that he created in his career is kept alive. Let’s continue
to celebrate our legends while they’re here!

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